US Box Office: March 9 – 11, 2012

The Lorax maintained its impressive lead at the US box office this weekend, grossing an estimated $39.1M. The animated take on Dr. Seuss beloved children’s novel has earned a tidy $121M in a mere ten days.

Disney’s new fantasy-adventure John Carter landed in second place, pulling in a modest $30.6M. The Andrew Stanton-directed tentpole, featuring the heroic protagonist of Edgar Rice Burroughs’ Barsoom series of novels, divided critics but surpassed analysts expectations. Continue reading “US Box Office: March 9 – 11, 2012”

US Box Office: March 2 – 4, 2012

Surpassing studio and analyst expectations, The Lorax won the weekend with an astonishing $70.7M. The latest film – a new take on Dr. Seuss’ acclaimed children’s book – from emerging animation studio Illumination Entertainment (Despicable Me, Hop), The Lorax, along with this week’s other top ten entries, showcased a particularly on-form box office.

The Lorax sought off stiff competition from the Todd Philips produced Project X. Debuting to the tune of $20.7M, the found-footage comedy proved a hit with Continue reading “US Box Office: March 2 – 4, 2012”